Business Background
Surad General Trading was established in Somali with the mandate of contributing to the economic development of the country as an indigenous Somali private enterprise.
The company is registered under the Registration of Business Names Act of the Laws of Puntland Somali. SGT has built a solid reputation for market excellence, drawing on a rich background of highly specialized professionals and a strong heritage of quality, stability and innovative leadership in the market place. The company initially started trading as a construction entity and has ventured into other sectors of business in the country.
Today SGT has business interests in construction, areas of wholesaling and retailing of building materials, office furniture, home furniture and the constructions of homes, offices and warehouses, and General Trading. The company`s core values are centred around strong Corporate governance foundations with experienced and highly trained leadership. Surad General Trading focuses on enhancing its position to become a leader in business and commerce.
It is this strong heritage that allows us to possess the credentials and stability to build long-term relationships with our customers – both individual and corporate – and offer them a full range of diversified supply of goods and construction services, while offering a safe and progressive work environment for our employees.
Mission Statement
Surad General Trading (SGT) is positioned to take advantage of significant market opportunities available. Through a professional approach to the market and experienced management and staff with emphasis on outstanding service delivery and customer support.
Vision Statement
As an innovative company, (SGT) strives to:
- Provide clients with most effective and efficient solutions on all merchandise services that are offered in order to ensure the clients peace of mind while maintaining a competitive market advantage.
- The company is more than willing to meet the client`s emergency needs
- (SGT) ensures the full compliance to all the needs of the end users of their goods and services.
The company`s Directors possess a remarkable drive and business philosophy which has been reflected in every project that they have embarked on.
Key Organizational Values
Ethics
We at SGT remain true to our founding values of providing quality, honest and hard work, instilled right from the outset by our founders.
We endeavour to adhere to the highest ethical standards in the industry. We have been accepted by the various industries as a trustworthy business by being consistently associated with integrity, high standards and quality of service and personal attention to clients. As a result of this reputation, SGT has the honour and privilege of leading some of the highest profile projects in the Somalia.
Staff
We recognize that our primary asset is our people, and that a truly successful company needs to be a rewarding work environment for its staff. Our organization is structured and managed to provide ample opportunity and encouragement for our team to reach their optimum potential. We believe that mutual respect forms the base of our success.
Philosophy
Lasting relationships are the lifeblood of business in our industry. At all times, we strive for solutions that best achieve our client’s needs and goals. Our staff’s ability and commitment to finding these solutions is what distinguishes us. We provide consistent personal and individual attention to all our clients.
Safety
Safety is a responsibility of every employee. At SGT we understand that accidents are prevented through cautious planning, appropriate training, and cooperative efforts in all areas of our operations. All our work is performed in the safest possible manner.
The challenges and advancements faced by the industries are unique in terms of safety. When methods and techniques have improved in a manner that consistently increasing efficiency and productivity, the accident incidence continues to be a concern. Effective preventative measures are therefore always identified and implement at all our work sites.
Constant Improvement
SGT has a tradition of fine performance, founded on a commitment to performing construction within budget and according to specifications. The Company has established itself as one of the most highly regarded companies by continually improving the quality of its work product and opportunities that are available for our employees.
The desire and commitment to improve on everything we do here is of the utmost importance to SGT. This unwavering dedication towards progression is what broadens the focus of our business and allows our employees to thoroughly examine every aspect of their performance at SGT. Through this process, we remain steadfast in our tradition to deliver superior performance, attention to safety issues, satisfaction to our customers and fulfilment for our employees.